SEO brings more profitable returns than almost any other marketing strategy. What’s more, because you can fully track your activity thanks to tools like Google Analytics, SEO is a great way of improving your business’ revenue generation. This video from Wordtracker outlines some very important reasons why Search Engine Optimisation (SEO) should be a key […]

Read more

Beginners guide to affiliate marketing

A Beginners Guide to Affiliate Marketing Affiliate marketing is a form of performance based marketing. One of the main benefits of affiliate marketing over other types of performance based marketing such as pay-per-click, is you only pay when a sale or lead has been generated. In 2012 the UK affiliate market was worth £6.54bn, a 20% […]

Read more